
This book offers an in-depth look at John Newbery, the visionary 18th-century English publisher often called 'The Father of Children's Literature.' It chronicles his journey from a farmer's son to a successful bookseller and entrepreneur who recognized the untapped potential of books specifically for children. Parents and educators will find valuable insights into how Newbery's innovative marketing, didactic storytelling, and 'gift book' concept revolutionized the industry, making children's literature a sustainable and profitable market. The book also touches on his other ventures, like patent medicines, and his support for authors like Oliver Goldsmith. It's an invaluable resource for understanding the historical foundations of children's books and the legacy that led to the creation of the Newbery Medal.
An invaluable resource for students and teachers of children's literature, this book covers Newbery's work and achievements as a publisher and bookseller.